Thursday, August 17, 2006

Wake Me Up When the Data is Over

Lori Silverman, founder of Partners for Progress, has edited an excellent book about using storytelling to drive business results, called "Wake Me Up When the Data is Over."

The book has chapters on using storytelling in strategy, leadership, project management, and marketing and market research, among others, all based on 70 case studies from large and small organizations.

The chapter on using storytelling in Marketing and Market Research, by Steven Silverman, makes extensive reference to Microsoft and Kimberly Clark, two of my biggest clients. Jeff Drake of Kimberly Clark features prominently in the chapter, discussing the great impact they've had from day long training sessions (run by yours truly).

I highly recommend this book.

Friday, August 04, 2006

One more time - why I don't like Guy Kawaski's 10-20-30 presentation method

I mentioned some time ago why I don't like Guy Kawasaki's 10-20-30 approach to presentation. To follow Guy's approach is to admit that your material is boring and unimpressive, so let's get through it with the minimum of pain. I suggested instead that you let your message dictate the number and sequence of slides - that you tell a story with it. Apparently Don Valentine of Sequoia Capital agrees with me, according to Jerry Weissman, in the post I link to above.

Choosing the right chart v. 1.1


I redesigned the Chart Choosing page to make it more userfriendly. Rob Headrick, my trusty designer, did a great job executing both versions.

Tuesday, August 01, 2006

Chesterfield County workshop



While I usually run the Extreme Presentation workshop with corporate clients, occasionally I also have the pleasure of serving other organizations. This was the case on July 25, when I ran the workshop for members of the administrative staff of Chesterfield County, Virginia. Situated on the shores of the James River, Chesterfield is one of the oldest counties in the United States. Present at the workshop were, among others, James Stegmaier, Deputy County Administrator, and former Fire Chief Robert Eanes, who returned from retirement to set up the new Office of Environmental & Security Management for the County. The workshop took place at the Eanes-Pittman Public Safety Training Center, a state-of-the art training facility primarily for Chesterfield County Police and Fire Department training (but also on that day for presentation design training also!). The Center was named in honor of Chief Eanes upon his (first) retirement, and Joseph Pittman, retired Police Chief for the county.

The picture shows Chief Eanes and I standing beside the plaque dedicating the building to him.